Here at TCH, we started ACCESS agency for the sole reason of giving brands the opportunity to be BOLD, to do something more than what is safe, more than what is easy, more than what is comfortable, accepted, standard, just good enough.
We are excited to work with brands around the globe who seek us out for that reason. They ask us to shake them up a bit, create something unboring, something truly DIFFERENT
Those in the creative and even in the marketing fields will recognize the syndrome we are fighting against: Everyone wants a great idea. A great idea is found. Everyone is ecstatic. The idea goes through the system, though the layers of approvals, discussions and hesitations, and comes out unrecognizable, ordinary, safe and boring. We see this happen over and over.
Companies that do not have a Steve Jobs-like creative visionary at or near the top, have extreme trouble getting innovation of any kind approved or produced. Bold ideas just do not survive the system.
Recently, we were approached by Sephora’s great team because they had seen our work with MINI car wraps.
Sephora wanted to launch a same-day delivery service for online cosmetics sales in New York. We designed a series of six different head-turning MINI Cooper wraps for their fleet of six vehicles. We were going for bold designs that will really stand out in the busy New York street scene, among the taxis and delivery vehicles. We were gunning for big impact and quick recognition, immediate attention, a bold and cool vibe, something that would generate on-street buzz, even with only six vehicles.
They loved the ideas but in the end asked us to design a black-and-white style that was on-brand. We were sad to see the boldness gone. The black-and-white MINIs have been on the streets since July. - Bill Tikos
Horizon Media, founded in 1989, is the largest U.S. independent media services company. It is growing fast and needed a new space to accommodate its New York City staff that was scattered within ten blocks in three buildings and on nine floors.
Its new digs, designed by New York’s a+i Architecture are a cool mix of industrial-scale open space – 115,000 square feet in total on three floors – and warm, inviting working environments.
Horizon’s new offices occupy the 14th, 15th and 16th floors at 1 Hudson Square on 75 Varick Street between Grand and Canal Streets. It is part of the Hudson Square Business Improvement District established in 2009 by Mayor Bloomberg and envisioned to attract media and creative organizations as tenants and to become a major creative hub.
The building was originally a printing factory with an impressive concrete structure, 360-degree views and high ceilings. With such good bones to start from, a+i further amplified the grandeur by cutting a wide staircase through all three floors.
This not only opened the light-filled space up even more, it also met another requirement: it helps the staff see the “hive” at work and connect and interact with each other.
This cohesiveness and interaction was an important goal for Horizon, especially because this is the first time its large headquarter staff was under one roof. The goal of taking fuller advantage of the proximity of the talent of all teams is also reflected in the number of huddle rooms, screening rooms and flexible spaces that have the latest technology to enable cooperation, interaction, brainstorming, presentations, video conferencing and client meetings.
The colour palette of the space is neutral with accessories, furnishings and millwork providing splashes of colour. The coldness of polished concrete and steel is softened by curving wood features made of maple veneer.
Horizon Media employs 500 people in total with additional offices in Los Angeles, San Diego and Amsterdam. a+i Architecture is a full-service architectural firm with projects ranging from workspace consulting, planning and design to retail and hospitality design. - Tuija Seipell
Villa Veth is a modern, customized villa, a private residence for a family of four. It is situated on a large parcel of land by a forest near the idyllic town of Hattem in the eastern part of the Netherlands.
Although the structure from some angles resembles today’s favorite and by now highly overused form – long, narrow boxes situated at odd angles – the design of this villa manages to avoid that cliché by locating only one floor above ground. The result is a classic, modern residence that functions well for the family inhabiting it, yet looks like it could have existed since the 1950s.
The ground floor and principal living area of the two-storey residence is divided into two. On one side are the master bedroom and two kids’ bedrooms -- all with separate bathrooms -- plus two small studios.
The other half –the south-facing side -- of the floor plan is taken up by an open-concept living area that includes the kitchen, dining and living spaces. One wall of the living area is constructed of frameless curved glass, enabling a seamless connection with the outdoors.
In addition, this space opens up to a vast, unadorned terrace or platform, part of which is covered and equipped with floor heating. The first floor also includes a small separate play and TV-room, a laundry and a tiny powder room.
The total floor surface area of the residence is 475 square meters (about 5,113 square feet). 123DV is an architectural firm that specializes in modern villas and supervises the entire construction process. Tuija Seipell
We’ve recently stumbled upon ‘We Don’t Eat, a single by Irish singer and songwriter James Vincent McMorrow. Now we cannot stop listening to it and we keep debating whether our attraction is about his high, halting, smoky voice, or the eerie aura of something very old, something we’ve heard a long time ago, something written by old men.
Whatever the main attraction, this piece evokes the damp darkness of the Irish landscape itself, and makes us think of Irish immigrants entering New York in the 1800s. It is cool. Literally and figuratively.
James Vincent Morrow released his debut album in 2010 and he’s just finished his first North American tour.
We continue our curiosity with bicycle art.. Here is the latest installation by the activist Chinese artist Ai Weiwei. This piece is one of 21 works by Ai from 1983 to present that form the “Ai Weiwei Absent” exhibition, opened at the Taipei Fine Arts Museum at the end of October.
“Forever Bicycles” is made of 1,000 bicycles installed in a 10-meter high space in a moving, abstract shape to symbolize the way in which the social environment in China is changing.
Ai Weiwei is known for example for his cooperation with Swiss architects Herzog & Meuron as the consultant for the 2008 Beijing Olympics Birds Nest building.
Ai is prohibited from leaving Beijing and cannot attend the exhibition. In a Reuters article, Ai was quoted as saying: “This is the first time I’m having an exhibition of my art works in the wider Chinese world. I’m really happy that it can be exhibited in Taiwan, because recently it has not possible to have an exhibition in my own place of residence. I have been notified that I won’t be allowed to go -- that was the outcome of my application -- so right now I cannot attend. But my family members will attend.” - Bill Tikos
Predisposed as we are to loving all things that involve curving wood, natural light and minimalism, it is not surprising we fell head over heels in love with this exquisite chapel. It is made with 20 tons of unadorned wood and not a single nail or metal fitting.
It is called Capela Árvore da Vida- Seminário Conciliar de Braga — The Tree of Life Chapel at St. James Seminary in Braga, Portugal.
Built inside the existing seminary, the chapel was designed by architects António Jorge Cerejeira Fontes and André Cerejeira Fontes, with sculptural work by sculptor Asbjörn Andresen.
All three are with the Braga-based Imago, also known as Cerejeira Fontes Architects - Imago Atelier de Arquitectura e Engenharia. Andersen is a Norwegian sculptor, who lectures and works in Sweden, Norway and Portugal. The Cerejera Fontes brothers are both engineers and architects currently pursuing PhDs in Urban Planning.
Other participants in the beautiful chapel project include sculptor Manuel Rosa, painter Ilda David, the organ builder Pedro Guimarães, Italian photographer Eduardo di Micceli and civil engineer Joaquim Carvalho.
The chapel functions as an intimate prayer room, a place of quiet contemplation for those living in the seminary. Every detail of the structure and its adornments draws its origins from the Bible. Even the overall floor plan and structural solutions echo the six days of creation and the seventh day of rest.
There is an intimate and gentle connection between the outside world and the chapel itself, with an inviting, fluid pathway leading into the space, instead of a categorical doorway with a heavy, excluding door.
The structure resembles a hut, a boat, a honeycomb or a forest. The wooden slats — that also provide shelving for books — and the open ceiling allow light to play its magic at all times of the day. This is a time-lapse video of the building process here. - Tuija Seipell
All images sent to TCH exclusively by photographer Nelson Garrido.
Some city councils get it, others don’t. Tapping the creative talents of street artists, illustrators and graphic designers is an effective and cool way to make bland public spaces, old buildings, bridges and car parks new again, and to freshen up the concrete jungle.
It is also an effective way of keeping graffiti away. Plus it draws attention to the building or structure as “potential” not as something to be hated. Maybe it will even bring a buyer, a new occupant or additional creative ideas about how to revitalize the building? Anything but the current dilapidated state of abandoned spaces!
Street artists and muralists bring with them vibrant and a new perspective that architects or designers may not have. This does not mean that millions need to be spent to upgrade the buildings immediately, all you need is vision, courage, local creative talent and some colourful paint like these perfect examples here. Our subscriber list reads like the Who-is-Who of city councils around the globe. So here’s a challenge to you: You need to step up and change the face of your city. There are way too many ugly, run-down buildings, bridges, tunnels and walkways that can be completely transformed into exciting and fun environments with some creative input.
Contact Access Agency so we can help. - Bill Tikos
Anyone who has ever attempted to master various forms of visual art will attest that watercolour painting usually turns out to be one of the most challenging.
This has not discouraged Cate Parr, a UK-born fashion illustrator, who has managed to capture the ethereal, fleeting and vulnerable qualities of fashion imagery in her watercolours.
There is a dreamy, beautiful undertone, yet the images are not entirely virginal. A darker undertone, beneath the pastelly beauty demands the viewer to look closer, a quality we admire in any image-maker's work. In today's world of a million images a second, it takes a lot to make any of us stop and pause and really see.
Parr's work, which has appeared in both editorial and brand contexts, hasn't been seen in massive formats or super-brand environments yet, but somehow we envision these images appearing in enormous window displays in the world's fashion capitals this coming spring. - Tuija Seipell
This stunning house, perched on the hillside above Lake Lugano in Switzerland, certainly takes advantage of the views of the lake and the idyllic, historic village of Brusino Arsizio with its population just under 500.
The residence and office, designed by Milan-based architect Jacopo Mascheroni of JM Architecture for a financial consultant and her family, consists of two sections: a rounded glass pavilion and a reinforced concrete structure that is partially inserted into the mountain.
The client asked for maximum access to the views, but otherwise allowed the architect creative freedom to imagine an exceptional house that clings to the hillside.
A 3,700 square-foot glass house forms the most visible part of the residence and resembles a viewing pavilion of a major sightseeing attraction. It is an open-concept living space, with a white-walled central section that contains the kitchen, bathroom, stairway, storage and mechanical room.
The underground level houses the entry hall, three bedrooms, two baths, an office, laundry, staircase, and playroom. The bedrooms open to an inner courtyard garden.
Radiant heating, use of natural light, geothermal heat pumps and a rainwater collection system are the main environmentally friendly features of the structure.
Jacopo Mascheroni was born in 1974 in Milan and worked for Stanley Saitowitz/Natoma Architects in San Francisco and Richard Meier & Partners in New York City before founding JM Architecture in 2005.
The firm has completed several major residential projects for private clients, as well as commercial and retail spaces. - Tuija Seipell